Most reports will require you to make a dictionary selection - that is - to choose the item/s from the Dictionary that you wish to find out the advertising activity of. The item/s could be the product, advertiser, category etc. You can see the spend, incidence, volume and other data types for these items in AQX.
When making a selection, AQX is very flexible and allows for:
- selections to be made in either a click or drag mode
- hierarchy levels to be reordered for selection purposes
- enhanced search options to help find items and to include or not include items
- filters to assist with dictionary selections
- user defined hierarchy groups to be created in the same window as normal selections.
- a group and a selection to be used at the same time.
- selections to be saved for future use
- different saved selections to be linked together and run at once
- saved selections to be added as a Layout Asset in the report layout by dragging them on from the User Files option.