Drilldowns allow users to break down the ratings results by various factors such as by hour, by episode or by day. A standard drilldown, broken down by Program and Day, can be accessed by double-clicking on a cell.

Double-clicking on the Projection results for ATN7 opens up a drilldown like the one in the example below.

 

 

Drilldown Widgets

A drilldown widget can be accessed by right-clicking on a cell. A men will appear allowing the user to select a different breakdown. For example by Episode, Station, Demo Attribute, Week, Quarter Hour, Month, Hour, Day, Competition by Program, or Reach and Frequency.